Julie Larson, chairman of the Windows product R&D department, said the computer keyboard and mouse operation will be simpler in the future once she joined an interview, touch will be a part of the PC’s total user experience. "Due to cost considerations, PC manufacturers now offer PC products mostly traditional without touch, but I believe the touch will become a very important measure of PC in the future." She said: "we have seen the development trend and potential of the touch screen PC is very strong, I can't imagine how bad it would be if we do not have touch screen PC. Once you experience, it is difficult for you to use the traditional PC with no touch"

Truly, now we have accepted the phone and tablet touch operation, so that we would subconsciously use hands to click the computer screen after we had just finished using the cell phone. After clicked the screen, you suddenly realized that you are just using ordinary notebook. So we can only have a helpless smile, and then took up the acquainted mouse. As Julie said, now the cost of the touch screen is very high, PC manufacturers will not give up the current greater market instead of pursuing perfect experience. But it conflicts with the user’s need, the user always like to pursue a better experience and higher cost performance. As for now, though Microsoft had launched Windows 8 computer product with better user experience, most of users do not have better experience equipment.

Due to the price fails to meet consumer expectations, many users start to solve the problem of touch by themselves, technicians began to DIY their computers, transform their own computers with a touch screen. With the use of audio and video equipment, they could have the better use experience. Another part of the users try to find all kinds of auxiliary peripherals, such as touch mouse, touchpad with gestures, but it still has a certain distance to the perfect touch experience, cannot better experience the charm of Windows 8. Later, some manufacturers began to launch more perfect touch solutions, the digital equipment like Windows 8 stylus recently appeared on the market. Some users had gotten the firsthand experience and wrote a lot of feelings. Its use experience is the same as official propaganda, and the touch operation is perfect that can be able to reach the level of finger operation, even may be better in more sophisticated operation.

Believe as Julie said, touch will be an important criteria to measure PC in the future.

In recent years, LED lighting transcended the traditional style of square and circular, with the posture of curve to show concise and beautiful line with dynamic, and gradually become the daring of household accessories to create a romantic atmosphere.

As the rising of people’s living standard, people’s concept of environmental protection and energy saving strengthen constantly. When consumers choose lamps and lanterns, they not only consider the appearance, energy saving and use fixed number of year have become a important choose factor. It seems that 90% of consumers only choose beautiful lamps without considering the stability of light source and energy saving degree. But now more and more consumers would like to consider energy saving as a important reference index when they choose lamps. Energy-saving lamps are more and more popular with consumers. It also reflects the improvement of consumer’s culture and it accords with the trend of environmental protection and energy saving. As we all know, LED’s performance is outstanding, the most important is it can save energy and more bright.

LED lighting is very small, usually less than 2 square mm, but it can emit bright lights and won't heat up. It can save as much as 85% of energy than traditional incandescent bulbs. If there are 1 million people change a light bulb for led lightings in the house, we can offset in carbon dioxide emissions by 6700 cars, also is equal to plant 17 million trees in a year. In addition, the service lives of them up to 20000 hours, as other things change every time in life, the lamps will always be the same. Now, almost any kinds of lamps that designer imagine or draw can become a reality. Put the LED in the plastic pipe and bend plastic pipe into ring, make the light source locate in the middle position, mimic fireflies fluttering illuminated image, make the whole light turns on like dancing fireflies. Meeting the youngster’s need of romantic feelings, and realize the life pursuit of low carbon environmental protection.

Mention about LED lighting, if you think of high-tech, the blue light and slow turn on reaction, then it is necessary for you to change your mind. Because now the LED lamps change color richness which is limited by the traditional lamps, use digital control light emitting chip to produce a variety of colors. No matter table lighting or concentrated lighting, LED lights are practical and reliable, and can be used for various occasions. For example, you can use LED decorative lighting to decorate your house like a magic place, or use different LED indoor lightings to light up the whole house. All in all, you can have so many ways to create a romantic house with LED lightings.

 In 2011, Intel acquired MacAfee with $7.68 billion. After that, Intel takes some steps to apply this security company's assets to the chip level. The combined product is DeepSafe. A security layer in the Intel chips allows McAfee malware protection software to identify and block some security threats, or analyze potential hidden behavior of malicious software. This application would improve the safety index of computer products.

Intel is introducing new ideas to ensure the safety of the public cloud. Intel will provide a service that the users would be allowed to access online files after face recognition and voice recognition. Intel's McAfee will add a product called "LiveSafe". This product provides 1 GB online storage and it can be accessed through biological identification. LiveSafe has a web-based management console, it can identify the users by face recognition, speech recognition, or entering the PIN number. In addition, LiveSafe includes anti-virus and other security features. McAfee compared the service to  the online storage in the cloud, and users can store sensitive information there. You can access the service with tablets, smart phones and PC. The identification schemes of all sorts of digital equipments are different.

The functions of biological Identification and identity protection bundled together can add an extra layer of protection to Intel’s chip. Audio and video equipments are crucial to PC. A PC needs to configure a network camera and an Intel processor to use voice and face recognition. Biological identification is not all effective in Mac computers, mobile devices and the PC with AMD’s x86 processors. But the users can access the files after entering right PIN number without biological identification. LiveSafe will also compatible with Android and apple's iOS operating system in the future. The price of the software is $19.99 for 12 months if you install it in new PC. After that, the users need to pay $79.99 a year. For current users, the software for 12 months subscription fee is $79.99. 

McAfee’s vice president of global consumer business department Gary Davis said that security files stored in the McAfee data center. We need to make sure that we put the files in absolute safety place. McAfee software, like “Total Protection”, has a function to store files in local storage’s safe place. LiveSafe will not synchronize the security files that created in local storage. Intel said it will use the McAfee's assets to integrate security functions into chip level, so that their products are different from competitors' products. Some functions will be embedded into the atom chip to protect the security of smart phones and tablets.

 In the hotel, people prefer to stay in the coffee shop. When interior designers design the coffee shop, they like to highlight exotic amorous feelings, with romantic warmth and comfortable. In the process of achieve a better light environment, there are many details need to be considered. A good coffee shop environment can not only attract guests in the hotel, but also become the preferred location for individual traveler to check in.

The coffee shop is indispensable in the region of the five-star hotel, and is not included in the western restaurant.  Although the guests can drink coffee in the western restaurant, the taste of coffee in the coffee shop is mellow taste and the feeling is completely different. In the west, the status of coffee is like Chinese tea, a drink with national blood. So, it is necessary to provide a drinking place.

Coffee shop needs a relaxed, peaceful and tranquil atmosphere. It needs to cooperate with the dimming system. According to the area, coffee shop can be divided into three parts, and the need of light and shade degree is different. Due to the coffee shop interior room is made up of various materials, such as desktop material, the materials on the surface of chair and floor. Under the condition of same illumination, the reflectance on all sorts of material surface is different, and its brightness changes different, too. Besides, the brightness of the surface will affect the whole space’s light environment effect. If the reflectance on the surface is low, then the intensity of illumination should be higher. And it is opposite if the reflectance on the surface is high. At the same time, it is important to note the different intensities of illumination between smallpox, metope, desktop and floor. Or the visual will feel drab. Desktop illumination, with candles or energy saving lamps, can completely meet the lighting requirements. Using candles can create a hazy, quiet atmosphere, make the environment has more daydream space.

Interior designer will selected suitable artistic adornment for space carefully, such as sculpture, relief, tapestry, water curtain, etc. Although the interior light environment will be darker, we usually use LED indoor lighting to bright the art decorations. Some manufacturers have begun to research professional use lighting source. There are so many lighting lamps for works of art to choose. We can use color temperature about 3000 k halogen lamp to irradiate relief and hanging decoration of tapestry. Water curtain has a high flexibility, we used underwater lamp, collocation of LED decorative lightings to build subtle effect of light color changing. It is important to pay attention to the concealment of the light source that we only can see the light without seeing the lamps.

 With the development of science and technology, computers have become an indispensable entertainment office assistant in people's life. As the first laptop computer maker in the world, Toshiba Computer Company devotes herself to the r&d and manufacturing of computer products, adhere to scientific and technological innovation as the core advantage, improve product quality continuously, satisfy the user's final demand. Toshiba Computer Company has led the rapid development of the computer industry.

Innovative concept, Toshiba computers launch new products in 2013. In July, Toshiba computers launched all new computer products, included mixed Ultrabook, ultimate game laptop, high-end tablets. Among those digital equipments, PortegeZ15t - A is a product that combines the new concept of fashion technology. The new plug type fission structure design, makes it can be easily to switch between tablet and Ultrabook by pulling and plugging. 11.6 -inch IPS wide Angle 1080p full hd touch screen, with exclusive electromagnetic pressure pen and capacitance pen, users can do handwritten operation anytime and anywhere. Besides, its screen positive can withstand 100 kg pressure, drop without damage from 76cm high and the solid design of keyboard to resist 30 cc liquid splashes. Those advantages make businessmen have nothing to worry about during the long journey.

Toshiba AT10PE is currently the most advanced tablet product, it has a 10.1 inch, 2560 x1600 resolution and IPS wide Angle screen. Its 300 ppi high precision can present as fine as magazine pictures. The latest Tegra4 quad-core processor and 2 GB operation memory, ensure that each program can run smoothly. The use of High-end audio and video equipment, like Harman/Kardon, makes users can enjoy perfect video games on a tablet. Toshiba AT10PE tablets also have perfect intelligent handwritten office function, it is equipped with a TruPen intelligent handwritten pen. Using 1024 grade pressure design, handwriting is closer to written in real effect, cooperate with software can achieve more practical function.

Considering consumers’ expect of light touch of notebook, Toshiba launches U40t-A touch Ultrabook, and M40 - A/M50 - A thin and light notebook to give users more choose space. With the design concept of continuous innovation, Toshiba computers promote the progress and development of the industry, the laptops have established a model of high-quality and high-performance products. At the same time, Toshiba brings more and more frivolous, fashion, high performance and excellent products to Chinese consumers. And it improves the quality of our life and change the user experience better. In the future, Toshiba computers will continue to commit to the development and application of new technology, service the users better and bring more excellent products for consumers.

As the lowest retail price of LED lighting has declined to 10 dollars, the lighting industry is optimistic and predicts that the output value of LED lighting market will increase quickly next year, and the related supply chain vendors will have the chance to get profit.

The Asian marketing director of Philips Lumileds Lighting Company Zhou Xuejun pointed out that as the price of the LED bulbs decline gradually and the support of government, LED lighting market scale is possible to expand quickly next year. Due to the declining price of LED lamps, the support of government’s policy and the concept of green energy, LED lighting industry can grow strongly next year. Among these reasons, the low retail price of LED lamp affects the growth of LED lighting market most directly. Including general led indoor lighting, led outdoor lighting and energy saving lamps, and the output value of these lightings are possible to improve.

Zhou Xuejun further pointed out that, in addition to the retail price of LED lighting that replaced the 40w incandescent lamp has reach a sweet price. The price of those replace 60w incandescent lamp is more likely to be declined to an acceptable price next year. Besides, because of the high amount of light, it is more proper to play the role of main indoor lighting. So its shipments and market penetration rate make the industry more willing to look forward.

However, though the declined price is good for LED lamps to expand the market, it also shrinks the profit of related supply chain industry. So how to get more orders to extend revenue has become a focus to breakthrough. Zhou Xuejun said, take LED lighting for example, you must launch various kinds of matching product in different application markets to meet consumer’s need. By the strategy of meager profit but high turnover, expand the market and then make the high profit.

In order to master the opportunities of different application market, the characteristics of LED lighting products should be change, too. General indoor alternative LED bulbs mainly emphasized on the affordable price, the outdoor led lighting needs the high reliability and high lumens per watt. In order to meet the need of those application markets, manufacturers should divide the product positioning further to get business opportunities.

 Though the traditional PC market seems weak when it face with the attack of the mobile Internet products, and people even say that traditional PC will disappear with the passage of time. But that is not the truth. According to IDC and Intel’s survey, although the tablet and Smartphone are doing well, 97 percent of the American families think PC is still their primary computing devices. More than 41% of the families want to update their PC in a year, 54% of the parents and children in these families have the demand to buy a new computer next year. So, these data shows that computer products are still people’s favorite.

American consumers usually spend an average of 43 hours in using all kinds of computer devices, such as Smartphone, tablets, laptops, desktops and 2 in 1 equipment. Besides, the desktops and laptops are the main equipment. IDC reports that among the American consumers, 73% of them will choose to give up doing exercise before give up using the computer, 71% of consumers will give up chocolates, 65% of consumers will choose to give up caffeine, 58% of consumers will choose to give up the cable first and 33% of them will choose to give up their car. Digital equipments are very popular with many people like a magic power.

In American family, the time users spend on PC almost more than 4 years. Users spend average of 13 minutes a day in waiting for PC to perform basic functions, such as loading Web pages and startup or shutdown computer, and it is equal to spend 3 days each year to wait. According to the data of IDC, the main reason for American consumers to buy the traditional PC is that product innovation and the adoption of innovative technology, approachable price, and rapid upgrade generation. If their old computer device has a failure, it will seriously affect their work.

In fact, this situation also exists in China, the user’s demand for traditional PC can’t be replaced by mobile Internet devices. Such as word, excel and other office applications. Touching operation is still cannot replace the keyboard and mouse operation. In addition, in many big games, the tablets and Smartphone cannot bring the same awesome impact experience from PC. Even though you use the audio and video equipment, you can’t get the same experience, either.

However, the effects of mobile Internet products to the traditional PC can’t be denied. In fact, the influence factors include the weak economy. And in the case of strong PC performance, product update cycle will be extended obviously. But the step of Intel to launch new products does not slow down, and these factors affect the purchasing power in a certain circumstances.

According to the report from foreign media, Amazon is planning to overhaul and update its Kindle tablet products line in 2013. At present, Kindle is regarded as one of the most powerful competitor with Apple. Though Samsung beyond Kindle and became the second largest shipments in the world last year, according to a survey, Amazon’s kindle tablet is still the most attractive computer product to consumers after iPad. Nowadays, we only can say that the Samsung tablet is ordinary, and the biggest bright spot of products is no bright spot. Due to the competitors of Amazon exit from the competition at a crucial moment, there is almost no obstacle for Amazon along the way. Market participants point out that Amazon Corporation will launch new tablet products in the next few months, and it makes Amazon become the focus of attention once again.

The insiders show that Amazon plans to launch at least three new upgrade versions of the Kindle Fire tablet before this year's holiday shopping season. Like other upgrade digital equipments, the first kind of new product will replace the old 7 inch screen Kindle Fire. The old 7 inch screen Kindle Fire used to be an entry-level tablet of Amazon, and now its price is $159. The size of the new products will not change, but it will use the new display panels which can achieve the resolution of 1280 * 800. And such a high resolution screen had been equipped on the Kindle Fire HD. The existing Kindle Fire tablet are using IPS screen, and its resolution is 1024*600.

Amazon also plans to launch new version of the Kindle Fire HD, in consideration of the resolution of new Kindle Fire had been improved, the resolution of the new Kindle Fire HD will increase to 1920 * 1200. According to the insider’s news, the new Kindle Fire HD will still use 7 inch screen. Another upgrade product that will be launched this year is the Kindle Fire HD 8.9, and the product will use 8.9 inch screen, its display resolution is 1920*1200, but the screen resolution will be increased to 2560*1600 after being upgraded. Thus, the 8.9 inch Kindle Fire HD will win the iPad which is equipped with 9.7 -inch Retina display screen. With the use of audio and video equipments, Kindle can create better user experience. The insiders also say that the new products are lighter than the previous generation products and have a more streamlined appearance. 

 With the advantages of energy-saving, long service life and colorful lights, it is possible for LED to replace traditional lighting used in stage lighting to a certain extent in the future. After holding the opening ceremony of the international event, such as Beijing Olympic Games, Guangzhou Asian games and Shenzhen University Games, the effect of LED stage lighting had been practiced again and again. With the use of LED lighting, the 2012 Spring Festival gala created a large performing light show. And the unique charming of LED lighting had showed to the public completely.

According to the relevant practitioners, LED illuminant is better than traditional illuminant in color respect. At present, while using LED lighting in stage, people like to combine the LED tube with primary color of red, green and blue to mix to form white light illumination model. Comparing LED lighting with traditional lighting, the luminous efficiency of LED tube is twice higher than incandescent lamp. With the characteristics of small size and low temperature, Light-emitting diodes use the more efficient light path design to create higher lamp flux utilization. So that the same luminous flux, incandescent lamp is several times greater than the power of LED lighting. So, the small power LED lighting can meet the requirements of stage light intensity.

Somebody ever said that the optical design inside LED is called first design, spotlight cup design is the second design, the combination of spotlight cup design is the third. The common LED lighting uses a dedicated spotlight cup and the LED light-emitting diodes installed in all over transparent spotlight cup. A light more than one hundred watts of the LED lamps is equal to the brightness of several hundred watts of tungsten filament incandescent lamps. A lot of LED lighting can produce bright light to meet the need of stage and saving energy.

The luminous efficiency of LED lighting is higher than incandescent bulbs, and colored efficiency is much higher. Therefore, the lighting designers find that LED lighting for stage to use to produce the required colored light can give full play to the strengths of LED. With the constant development of LED industry and breakthrough technology, the luminous efficiency of LED lighting is improving continually and the prices are lower. We can see more and more beautiful lighting effect with LED display screen and LED decorative lights.

 As the development of society, LED lighting will definitely be a trend in the future. The phenomenon of rising hot money investment and emerging LED enterprises show that LED lighting has been recognized by many enterprises. The great support of local government has also accelerated the steps of enterprises to get into LED lighting era. Australia, Canada, Taiwan, Japan and the European Union have formulated the policy to phase out incandescent lamps and encourage the promotion of LED lighting into homes. It also makes the Chinese government realize to promote the use of LED lighting. The use of LED lighting is one of the effective ways to save energy, protect environment and live a low carbon life. But LED lighting has not been accepted by the users, such as business men and residents. At the same time, the high price and the different qualities of LED lighting make it hard to sell. Therefore, the promotion of LED lighting is a tough battle that you have to fight if you want to eat the cake.

The ban of using incandescent lamps has create a huge market for LED lighting, but how to promote LED lighting will be a difficult challenge for LED enterprises to face. The promotion of LED lighting needs a slow cognitive process, in this process, enterprises need to seize the opportunity and make a strategy to promote the arrival of LED lighting era. The LED enterprises have to combine online and offline resources to implement network marketing strategies, so that they can promote their own LED products, like energy saving lamp, LED stage lighting, and LED indoor lighting, etc. At the same time, they need to hold the terminal channels that first contact with the users. Through the cooperation with more terminal channels, and then sell the products to all residents, make price promotion and know the public demands the first time. Thus the enterprises can promote LED lighting and their own products at the same time. Secondly, according to the strategy of educating consumers, you can guide the consumers to identify the quality of the products and know about functions and features. Let the consumers buy practical and functional products, meanwhile, the enterprises can achieve word-of-mouth marketing result. All in all, to complete the LED lighting promotion job is a matter of whether can achieve LED lighting era and it involves in all facets of enterprise, such as technology hardware, product strategy, channel strategy and after-sales service.